BACKGROUND

Sew Easy Sewing & Craft Schools were developed as a business opportunity for sewing & craft lovers, and was registered as a trademark in 1985.

During 1995 Linette Maritz purchased Sew Easy from Lirpa Kuntz, and it was subsequently registered as a company in 1997. Sew Easy Sewing & Craft Schools were then sold as a Business Format Franchise from 1996 - 2001.

During 2001, the concept was changed, and Satellite Schools were developed to allow greater entrepreneurial spirit and growth, as well as greater cost efficiency for all related parties. Due to expanding business ventures, Sew Easy was then sold to Elmarie Maritz in 2003.

She has been involved with the company since 1995. More notably however, Elmarie is also the designer of the Sew Easy patterns, and was involved with the development of new courses.

During 2005 Elmarie Maritz decided to sell Sew Easy to enable her to give her full attention to a new venture.

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ABOUT THE OWNER
The owner, Cornelia Coetzee, is well established in the field of needlework and related crafts. As a qualified teacher she started sewing classes to Primary- as well as High School girls for six years. About eight years ago she started a Sew Easy Franchise in Centurion, Pretoria.

Her tasks include the running of the Sew Easy Sewing & Crafts School, as well as conducting workshops within the programme and evening classes for domestic workers.

When Sew Easy Head Office became available, Cornelia Coetzee thought she would like to be up for the challenge and as from 1 July 2005 she is the new owner, and managing 22 satellite schools all over the country.

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HOW DOES Sew Easy WORK?    
Sew Easy Sewing & Craft Schools are unique as they can be operated from your home, or incorporated into an existing business.

This enables individuals to start their own Sew Easy Sewing & Craft School where professional needlework and craft courses and workshops can be conducted.

Sew Easy Satellite Schools are currently presenting a variety of 20 - 25 different needlework- and craft courses and workshops throughout South Africa.

The aim is to teach people who are eager to sew and do crafts. Teach them the various skills and techniques, covering every aspect of sewing and crafts, enabling them to teach people in their area.

The emphasis falls on the practical application of the techniques, and to facilitate this, all workshops and courses are conducted in the form of a workshop.

Each course participant will complete the garment/article on his or her own sewing machine and/or overlocker, if relevant, during the workshop.

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Training and Manuals

Sew Easy has a fully bilingual range of training patterns and manuals.

Sew Easy also offers a wide variety of needlework & craft workshops and courses (see last page). However, the Sew Easy Beginner/Basic Needlework Course must be completed first..

During this training you will receive a marketing document that will inform you of the functioning of Sew Easy, as well as how to go about marketing your school.

Detailed information is given on:

Upon completion of each instructors training course, a contract will be signed and a certificate will be issued to the instructor.

The instructor can now attend any course or workshop, which is presented on the training programme.

The plan is to send out new training programmes, every 3 - 6 months.

These training sessions are currently presented in Pretoria and Cape Town.

Each instructor is responsible for her own transport and accommodation during the training.

Bookings must be made in advance, as only 6 instructors can be accommodated per workshop.

Once the booking is made, your course fee should be fully paid.

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Costs and Payments

Banking details : C.S. COETZEE

Once payment is received Sew Easy will provide you with information on what you as course attendant must bring with, etc.

Once you have attended the training course/workshop, you are then entitled to present the workshop/course.

It will be expected of you to purchase the Sew Easy Patterns and Manuals for that workshop/course from Sew Easy.

Where possible, Sew Easy Head Office will keep Hobby and Sewing accessories in stock for the Satellite Schools to purchase for resale.

Admin and Advertisement Fees:

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WHY Sew Easy?

The benefit of becoming part of Sew Easy, is that all the product development has already been done for you!!!

Over and above this, the success of Sew Easy is based on a well-developed framework for all needlework- and sewing workshops and courses, and further development is given on an on-going basis.

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Training for SATELLITE Schools

Courses for beginners is presented by the Sew Easy Headoffice on an Ad Hoc basis.

If you regard Sew Easy as a feasible business opportunity, please contact Cornelia Coetzee to make the necessary arrangements.

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Thank you for taking the time to read about the Sew Easy concept.

I am looking forward to you joining the successful Sew Easy team.

Regards
Cornelia Coetzee